The RealReal

The RealReal, founded in 2011 and headquartered in San Francisco, operates the world's largest online marketplace for authenticated, consigned luxury goods. The platform facilitates the buying and selling of pre-owned items across categories including women's and men's fashion, fine jewelry, watches, handbags, and fine art, covering hundreds of prestigious brands. The company is publicly traded on the Nasdaq under the ticker REAL.

The business has facilitated the sale of nearly 40 million luxury items to a membership base of over 40 million people. Its operations span the United States, supported by a network of retail locations including flagship stores in San Francisco, New York, Los Angeles, Chicago, and Dallas. Core technical competencies include luxury goods authentication, consignment logistics, and e-commerce marketplace operations.

As a founding organization of the American Circular Textiles group, The RealReal is positioned within the sustainable commerce and circular economy sector. The company reports that its model has kept more than 40 million luxury items in circulation, preventing an estimated 101,572 metric tons of carbon emissions and saving 5.6 billion liters of water. It engages in policy advocacy alongside its commercial operations.